On the Adweek Podcast: The Power List
This week, Adweek is celebrating the industry's most important decision makers in our annual Power 100 issue. We honor everyone from big-name execs like Amazon titan Jeff Bezos and PepsiCo's Indra...
View Article8 Influencers Share 8 Ways to Make Your Instagram Story More Engaging
Instagram influencers are always looking for ways to get more eyes on their content and promote brands they care about. Stories may be one of the best tools available to allow individual influencers as...
View ArticleLinkedIn: Here’s How to Archive a Conversation
Did you know you can clear our your LinkedIn inbox by archiving conversations you're no longer participating in? Our guide will show you how to archive a conversation within the LinkedIn mobile...
View ArticleFake Love’s Lead Creative Technologist on the Power of Combining Art and Tech
When Jasmin Rubinovitz isn't at work, you might find her playing with mud. Rubinovitz spent her undergraduate years studying computer science and ceramic design. There, she came to an epiphany--the...
View ArticleEcommerce Execs Gather in Seattle for Adweek’s Buyer-Seller Meetup
Retail is evolving rapidly, and so are the services cropping up to help brands and advertising agencies improve their digital sales efforts. Enter Ignite: eCommerce, where Adweek gathered executives on...
View ArticlePeterson Milla Hooks Wants to Put the Joy Back in the Retail Experience
For nearly three decades, Peterson Milla Hooks (PMH), the agency behind Target's iconic bull's-eye, has worked with blue-chip retailers such as Gap, JCPenney and Sephora. Today, it counts Kohl's and...
View ArticleFacebook’s Watch Party Feature Is Now Available to All Groups Worldwide
Facebook began testing its Watch Party feature in January, enabling members of a group to view videos together--Live or recorded--comment on them and react to them. On Wednesday, the social network...
View ArticleChick-fil-A Rolls Out ‘Mealtime Kits’ You Can Pick Up at the Drive-Thru
Your next home-cooked meal could come courtesy of an unlikely source: Chick-fil-A. If you're an Atlanta resident, that is. The Southern fast-food chain, famous for its chicken in all forms (sandwiches,...
View ArticleVideo: Inside the Revamped Fox News Newsroom and Why ‘the Timing Was Perfect’...
Fox News Channel's multimillion dollar investment in a new newsroom and studio space is about more than a modernization of its news operation. "It was a fresh start," said Warren Vandeveer, svp of...
View ArticleInterbrand Creates 2 New C-Suite Roles Focused on Culture and Talent
Omnicom's global brand consultancy, Interbrand, announced today the promotions of Rebecca Robins and Georgina Collins in two newly-created roles: chief learning and culture officer and global chief...
View ArticleNot Leveraging Social Media? Your Growth Hacking Efforts Won’t Succeed
Did you take a trip to the International House of Burgers in June? Brands and users alike roasted IHOP for its social media play (temporarily changing its name to IHOb to promote its new burger line),...
View ArticleTroy Young Named New President of Hearst Magazines
Troy Young was named president of Hearst Magazines today after leading the company's digital team for years, during which he unified the print and digital titles. Young had been president of Hearst...
View ArticleBrooklyn Roasting Co. and IBM Are Letting You Track Your Coffee on the...
This past Saturday at Smorgasburg, an open-air market in Brooklyn, N.Y., a dozen or so people in their mid-20s and 30s queued inside a large shipping container, which had been cut in half, that served...
View ArticleHere’s What Happened When Adweek’s Tech Team Played Secret Santa on Prime Day
Amazon won't soon forget Prime Day 2018. The retail giant's website crashed last Monday under the weight of millions of shoppers searching for digital deals. In the midst of covering the chaos, the...
View ArticleYou Can Now Use Alexa to Vote for the MTV Video Music Awards
For the first time, fans will be able to use Alexa to vote in a major awards show. MTV partnered with Amazon to allow fans to cast their vote for artist of the year at the MTV Video Music Awards using...
View ArticleLinkedIn Overhauled the Reporting Experience in Its Campaign Manager
LinkedIn Thursday announced several changes to the reporting experience in its Campaign Manager aimed at giving advertisers and marketers quicker and more personalized access to data on the performance...
View ArticleRothy’s Wants to Create a Lifetime Customer With Its Newest Collection for...
Rothy's, the online shoe brand with a cult-like following, wants a new audience: little girls. The company--which has seen dedicated Facebook groups pop up with more than 3,000 members showing off...
View ArticleBurger King Demonstrates the Ridiculousness of the Pink Tax With a Chicken...
Burger King loves to confuse customers to prove a point--and make some truly entertaining yet informative creative. This time the fast-food brand is using an in-store stunt to rightfully declare that...
View ArticleWe Spent 7 Weird, Wonderful Minutes With ‘Curious Kind of Cat’ Jeff Goldblum
Jeff Goldblum is suddenly everywhere you look. He's onscreen in Jurassic World: Fallen Kingdom and Thor: Ragnarok. A 25-foot statue of him is currently lounging seductively in front of London's Tower...
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