The most masterful marketers of the year came out in force for Adweek’s Brand Genius gala awards dinner, an annual rite that recognizes the year’s 10 most memorable and innovative branding efforts and the marketers behind them. The winners, one for each major consumer-goods category, were chosen by a panel of the magazine’s senior editors. Each honoree received a profile in Adweek's Oct. 29 issue, in addition to being feted at the event, held Nov. 28 to a packed house at the Edison Ballroom in New York.