Facebook Will No Longer Allow Exclusion of Certain Groups Via Its Ad...
Facebook signed a legally binding agreement earlier this week with the office of Washington Attorney General Bob Ferguson in which it agreed to ensure that third-party advertisers cannot exclude ethnic...
View ArticleDomino’s Is Bringing Its Pizzas Into Augmented Reality With a National...
Domino's is turning its pizza boxes--and the pizzas that go inside them--into an augmented reality campaign. This weekend, the pizza chain will begin running a national ad campaign that lets Snapchat...
View ArticleTwitter Is Taking the Pitch for the 2018 MLS All-Star Game, MLS Homegrown Game
Twitter is lacing up its cleats for the 2018 Major League Soccer All-Star Game Presented by Target, which will take place at Mercedes-Benz Stadium in Atlanta Aug. 1. Hashtag-triggered emoji were...
View ArticleCBS Ad Sales Chief ‘Fully’ Supports Les Moonves After Sexual Harassment...
Hours after the New Yorker published its explosive story in which six women accused CBS Corp. chairman and CEO Leslie Moonves of sexual harassment and intimidation, one of CBS' top female execs said...
View ArticleAmazon Studios New Chief Says Prime Video’s User Interface is About to Get a...
After five months as the new head of Amazon Studios, Jennifer Salke unveiled her strategy for the streaming service--and promised that Prime Video's often-frustrating user interface is about to get a...
View ArticleMatthew Weiner’s Mad Men Followup For Amazon Gets a Teaser and Premiere Date
Amazon capped its appearance at the Television Critics Association's summer press tour in Los Angeles by releasing the first teaser and announcing a premiere date for The Romanoffs, which is Matthew...
View ArticleNetflix Thrives By Programming to ‘Taste Communities,’ Not Demographics
As Netflix continues to take over the TV industry--it now has 130 million subscribers in 190 countries, and will spend as much as $8 billion on original programing--the company says it has thrived by...
View Article4 Ways Data Can Influence Consumers Along Their Buying Journey
U.S. car sales are estimated to reach 16 million this year. Original equipment manufacturers (OEMs) are doubling down on new designs, technology innovations and differentiating services to boost sales...
View ArticleLinkedIn: Here’s How to Delete a Conversation
Did you know LinkedIn allows you to delete conversations from your inbox? Our guide will show you how this works. Note: These screenshots were captured in the LinkedIn application on iOS. Also note, if...
View ArticleAdam Greco Joins Beringer Capital as Analytics Advisior to Digital Experience...
Today Adweek parent company Beringer Capital announces that Adam Greco will join the firm as an analytics advisor to its Digital Experience Fund. The Digital Experience Fund, which includes Adweek,...
View ArticleSamsung and Publicis Expand Partnership as Leo Burnett Takes Over Global...
Samsung has awarded more work to Publicis Groupe, expanding its existing partnership with the holding company, by naming Leo Burnett lead agency solution for its global visual display business (meaning...
View ArticleSony Crackle Keeps ‘Chugging Along’ While Looking for a Potential Partner
Sony Crackle has a new name--formerly known as Crackle before its rebrand--and now the free, ad-supported streaming service is looking to bring on a potential partner that could help it become more...
View ArticleUnder Armour Parts With Adrienne Lofton, SVP, Global Head of Brand Management
Under Armour has parted ways with Adrienne Lofton, svp, global brand management, a spokesperson confirmed today. She was the organization's most senior marketing executive. The apparel company...
View ArticleTo Celebrate 50 Years of the Big Mac, McDonald’s Debuts Its Own ‘Currency’
Brands using blockchain or its own form of cryptocurrency is definitely a thing now. Predictably, technology companies like Microsoft use it to significant effect, yet puzzlingly, other brands have...
View ArticleTwitter Is Going the Academic Route to Measure Its Public Conversation Health...
Twitter revealed the winners of the request for proposals it issued in March to devise ways to measure the overall health of public conversation on its network. The social network said in March that...
View ArticleJohn Oliver Shredded Facebook With a Spoof of the Social Platform’s Recent...
John Oliver had some fun with Facebook's recent ad campaign during Sunday night's installment of HBO's Last Week Tonight With John Oliver. HBO's Last Week Tonight With John Oliver reimagined Facebook's...
View ArticleLuggage Company, Away, Reimagines the Miserable Airport Experience With a Fun...
A few weeks after Away, a luggage and travel company, raised a $50 million round of funding, the company opened up a pop-up shop in New York. Adweek visited the pop-up shop, dubbed "Terminal A," which...
View ArticleHow to Break Free From the Confines of a Creative Rut
"Creativity is just connecting things," Steve Jobs famously said. While it's true the best creative ideas can be generated out of something you've already seen and connecting those pre-existing...
View ArticleIPG Mediabrands Hires Former Omnicom Executive As Magna’s First Global President
IPG Mediabrands has appointed Andy Zonfrillo, the onetime global head of trading at Omnicom Media Group, in the newly-created role of global president at Magna, the agency network's intelligence,...
View ArticleLinkedIn: Here’s How to Delete a Comment You’ve Posted
Did you know that LinkedIn allows you to delete the comments you've made on other users' posts? Our guide will show you how this is done. Note: These screenshots were captured in the LinkedIn...
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